AbhiBus Partakes in Google Pay’s Virtual Travel Game, Go-India Campaign

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  • Abhibus is one of the top brand partners with Google Pay in this initiative.
  • Users will get virtual-city tickets that will unlock multiple offers including exciting AbhiBus vouchers as part of the campaign.

Hyderabad: This festive season, AbhiBus, a leading online travel aggregator will be among the most recognized brands that will feature on Google Pay’s Go-India campaign. Google Pay, the country’s leading UPI payment Gateway has launched a one-of-a-kind virtual travel game, Go-India, that will enable users to win virtual city tickets and other Grand Prizes. This virtually integrated game will allow users to cover cities on the map and win city tickets that they can use to unlock a surprise AbhiBus voucher or exchange with their friends.

This strategic tie-up is a demand driven initiative with the e-commerce users during this festive season who prefer Google Pay as their preferred mode of payment. AbhiBus is already witnessing a spike in bookings by 100% in the past 2 to 3 weeks amidst the festive season. This move will further enable AbhiBus customers across Tier 1, 2 and 3 cities to win attractive offers who use Google Pay platform to book bus tickets. 

Speaking on this move by Google Pay to empower customers during the festivities, Rohit Sharma, Chief Operating Officer of AbhiBus said, “The past few months have really paused every individual’s lives and amidst the festivity, this move is a comprehensive step towards enabling them to travel with a smile and to show our commitment in engaging with them further. Google Pay has been the most preferred mode of UPI payment gateway for our customers and with this; we foresee a spike of around 200% in engagement during Dussehra, Diwali and beyond”.

AbhiBus has also recently launched their micro-app on Google Pay App’s SPOT section, wherein customers will be able to book bus tickets through the micro-app in a seamless experience, without exiting Google Pay’s environment. The latest move will open up the inventory of more than 2,500 Bus Operators, partnered with AbhiBus to a larger audience and at the same time give Millions of Google Pay users the chance to choose from over 100,000 Routes pan India. Google Pay or Tez as it was popularly known, was already available as a payment option on AbhiBus’s platform and is one of the most successful payment options for UPI based payments.

About AbhiBus: Founded in the year 2008, AbhiBus Services (India) Private Limited is India’s leading Online Travel Aggregator. AbhiBus is a pioneer in providing end-to-end software and other value-added solutions to the Private Bus Transport industry as well as government RTCs, currently leading the table in online bus ticketing by leveraging the latest technologies. The company also provides e-ticketing solutions to 3000 private operators, technology solutions & Online Passenger Reservation System to more than 650 private bus operators & 13 State Road Transport Corporations across India. Their end-to-end software solutions include fleet management solutions, vehicle tracking systems, passenger information systems and logistics management backed by a 24×7 customer support center. AbhiBus has over 5 million active users per month and more than 6.5 million app downloads being the highest rated travel app on Android & iOS. With a ticket inventory from over 3000 bus operators serving 100,000 routes Pan India, AbhiBus is the preferred e-ticketing choice for millions of customers in the country today.